Here's a woman sitting at a bus stop in the Netherlands. Her weight shows up for all to see (in kilograms). She's sitting on a weight scale.
The bus stop weight scale is part of an ad campaign by a fitness gym called Fitness First. They want to shame people into joining their gym. This takes the cake. What nifty advertising ideas will we see next?
via Gizmodo
Senin, 16 Maret 2009
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