Jenny McCarthy gained a lot of weight when she was pregnant with her only child back in 2002. Soon after she gave birth she needed to lose 60 pounds. She tried some fad diets for a while but this didn't work. She then took the advice of her mom and joined Weight Watchers. It took her just over six months to lose sixty pounds.
Weight Watchers approached her some time ago to be a spokesperson for them. She went ahead and signed a contract last year and now we're seeing the first commercials on TV, as in the video clip below.
McCarthy was born in 1972 and was thirty years old when her baby was born almost five years ago. She divorced her husband before her son was three years old.
McCarthy rose to fame when she became Playboy playmate of the year in 1994. She's been an actress since then. Her celebrity star status shot up a year ago when she started dating Jim Carrey.
Is this the first time Weight Watchers has chosen a Playboy centerfold to be their spokesperson? It's definitely a change of marketing campaigns for them, as they typically feature unknown housewives in their advertisements. It's likely they've noticed the extreme success of the Jenny Craig Kirstie Alley campaign and have decided to try the celebrity endorsement route in their new campaigns.
Update: Whoa... here we have a completely different view of Jenny McCarthy talking about weight loss. A reader found this video clip and she sums it up succinctly;
I wonder if the "sweet mom" in this Weight Watchers commercial is the same Jenny McCarthy that appears in this video calling people "fatso's" and saying sex with a fat person "is like having sex with a butch lesbian."
Given that video, her Weight Watchers commercial loses all credibility. They're trying to make into a wholesome, understand mom who struggles like the common woman, but in reality, she has the compassion of a thumb tack.
Selasa, 16 Januari 2007
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